Many firms today realize the importance of attracting and retaining highly skilled, quality employees as a necessary component of their competitive advantage. One of the reasons that a quality workforce along with innovative tools for attracting and retaining has become so important is because previous sources of competitive advantage have become less important overtime.
One such tool is Employee Counselling. Counselling is a process of helping people to learn how to solve certain interpersonal, emotional and decision problems. Counsellors help their counselles to ‘learn’. Employee Counseling is a service offered by companies to their employees.
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