Culture is a deep rooted phenomenon in social systems. Culture and social environment distinguish human beings from other species (Skinner 1978)[1]. Culture in anthropology refers to socially transmitted patterns for behavior of a particular social group. Goldenough (in Kessing 1981) says that culture has been used to refer to the “regularly recurring pattern of life within a community”[2]. It can be interpreted in terms of behavioral psychology as a spontaneous generalization. It is said that an underlying difficulty in the study of culture is that we are not in the habit of analyzing cultural patterns; we are seldom even aware of them (Kessing 1981)[3]. It is similar to what Jung said under the concept of the collective unconscious. However, with some mental effort we can begin to become conscious of the codes that normally lie hidden beneath our everyday behavior. Similarly, Schein in relation to organizations defines culture as “taken-for-granted assumptions”. So culture can be interpreted as internalized pattern of organizational behavior. The older is the organization, the stronger is the culture.
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